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About

Our

story

Novy was created with the mission to turn good ideas into great companies, by co-founding and building startups designed to leave a positive impact on the healthcare industry.

What truly sets our model apart is the level of hands-on involvement we pour into each of our portfolio companies from day one. Our team lends support right alongside theirs each step of the way.

Our

focus

Novy operates as a true co-founder for every startup we build, there to lean on and lighten the load. Our top talent, direct capital investment, and proven six-stage process dramatically accelerate businesses from ideation to exit. Each stage of our process is led by an experienced Novy Partner with a team of expert resources behind them.

A first-of-its-kind Midwest venture studio

Novy

Meet

A first-of-its-kind Midwest venture studio

Novy

Meet Novy

Our

story

Novy was created with the mission to turn good ideas into great companies, by co-founding and building startups designed to leave a positive impact on the healthcare industry.

What truly sets our model apart is the level of hands-on involvement we pour into each of our portfolio companies from day one. Our team lends support right alongside theirs each step of the way.

Our

focus

Each stage of our process is led by an experienced Novy Partner with a team of expert resources behind them.

Our

team

David Tominsky

Partner

Ideation and Validation

Tominsky brings over 15 years' experience in talent acquisition, founding a technical recruiting company before leading the Iowa Startup Accelerator. Most recently, he was Chief Relationship Officer at NewBoCo, where he led their technical and creative services team building startup products and prototypes.

Krista Martin

Partner

Creation and Growth

•

Martin has operated and advised many startups as a product management and growth executive. Before starting her own consulting business, Krista was the second employee at Boardable and helped grow the business from launch to $5M in revenue as the Vice President of Product and Growth.

Eric Engelmann

Partner

Spinout and Exit

Engelmann has extensive experience launching companies within the healthcare software, non-profit, and investment spaces. His founding organizations include Geonetric, NewBoCo, the Iowa Startup Accelerator, and ISA Ventures.

Jess Greiner

VP of Marketing

Greiner has held growth leadership roles across marketing, sales, and talent at LightEdge Solutions and OpenLoop Health, one of the Midwest’s fastest-growing virtual care startups.

Sarah Wallace

Process Leader

•

Wallace previously worked for Google, Ask.com, and Midwest startup, Boardable, where she gained deep expertise in tackling complex operational challenges tech software companies face.

Interested in building with us?

We’re always looking for top talent to join the studio and our portfolio companies.

View open roles

Founded in 2023 with the mission to turn good ideas into great companies, Novy is a Midwest venture studio that provides capital, guidance, and executive talent to innovative healthcare software startups across the country.

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